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Fall is in the Air! Time to Print Your 2011 Calendars | Short Run Printing, Ltd.
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Fall is in the Air! Time to Print Your 2011 Calendars

FALL is nearly here–we know not by crisp, cool evenings or the changing color of leaves yet. We know Fall is in the air because we are beginning to print 2011 calendars!

Calendars are a fantastic way to remind your customers that you are available each time they flip to the new month. In addition, businesses, clubs, churches, and organizations are finding that printing their own calendars are doing double duty for them. They can, in many cases, serve as a fund raising opportunity and are a sure-fire way to announce all future meetings and events to those most important to them.

School calendars are always appreciated. What parent doesn’t appreciate having a little lead time on school happenings–something they don’t always receive when the carrying of messages is dependent upon their child and a backpack. A great fund-raiser for Parent Teacher Groups, Athletic Support Groups, or After School Programs. Both public and private schools have found success with calendar sales.

There are two binding choices for calendar design–saddle stitched or coil bound. A saddle stitched calendar is stapled along the spine while the coil bound version is bound by a plastic coil. Both types are drilled with a tiny hole for hanging but can be used in booklet form if desired. The coil bound type has the advantage that they stay flat and open easier while saddle stitched calendars are more economical.

In planning the design of your calendar you must first decide on the type of binding you wish to use. If doing a coil bound type, you will have 26 pages (13 double sided sheets of paper) to fill with pictures and information. These 26 pages includes a full color cover, 12 calendar month grids at the bottom of each spread and a color picture at the top.

A saddle stitched calendar will be 28 pages (7 double sided sheets folded in half). The layout would be the same as described above but would include 2 extra pages to be used as you wish–perhaps for emergency numbers, telephone numbers or addresses, organization history, letter from the president, or blank for “Notes”. Either type of binding can have additional pages added. Simply remember that if a saddle stitched type you must increase pages by 4 while coil bound calendars may be increased by as little as 2 pages at a time.

Most important–if planning a calendar for 2011, time is of importance. NOW is when files need to be put together and submitted for printing. You want to have your calendars available before people have purchased 2011 calendars elsewhere.

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